PROJECT

  • University Student Housing Summer Signups Email
  • University Student Housing Thanksgiving Break Email
  • University Student Housing Sustianability Effors Email
  • Lubbock Community Theatre Email Newsletter
  • Lubbock Community Theatre Email Newsletter

Email Marketing

Brochures and postcards have their place, but targeted marketing has moved into HTML. In order to move forward, agencies need to break their old print-design habits by rethinking how their customers view their messaging and how they will act on it. 18 - 22 year olds expect well crafted and designed messaging on their phones, tables, laptops and desktops. As designers and marketers, we need to satisfy the expectations of a more technologically saavy user. Email campaign managers like MailChimp, Constant Contact and Campaign Monitor store personally identifiable information securely, keep companies in compliance with anti-spam laws and regulations and allow multiple team members to work together on campaigns.

Date
Spring 2011 - Present

Skills
HTML, CSS, Email Clients, Email Campaign Management